Thursday, February 6, 2014
Principles of Communication
Communication is the process of giving and receiving information through any number of sources. Whether one is speaking informally to a colleague, addressing a conference or meeting, writing a newsletter article or formal report, the following basic principles apply:
The principles of communication are to know your audience, know your purpose,know your topic,anticipate objections,present a rounded picture,achieve credibility with your audience,follow through on what you say,communicate a little at a time,present information in several ways,develop a practical useful way to get feedback, and use multiple communication techniques.
One of the most important principles is to know your audience. The audience can be a friend, colleague, instructor, people at a conference, potential employer, or someone that the same interest in the topic that you are working on. The writer should know how to present the topic in a way that their audience can easily understand what you're talking about. The writer can't talk about a topic to a conference in the same fashion as they would to a close friend. When presenting the topic, the writer should present in a way that answers any questions that they might have afterwards. They need to get the idea that the writer is very knowledgable about his topic. If a writer knows kind of audience they have and how to present a topic to them, they can be successful in what they are trying to do.
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